“Black or white — nothing in between.” This phrase encapsulates the aesthetic philosophy of Chanel’s J12, a timepiece defined by minimalist purity. Crafted entirely from high-tech ceramic — including the case, crown, and bracelet — the J12 embodies the brand’s pursuit of timeless elegance through contrast. The white ceramic represents immaculate luminosity, while the black ceramic conveys profound depth — together, they express Chanel’s signature duality in design.
The first J12 was designed by Jacques Helleu, Chanel’s former Artistic Director, who drew inspiration from the world of yachting. As a result, many hallmarks of professional diving watches appear in the J12’s design — such as the unidirectional rotating bezel with notched edges, diving scale, and luminous hour markers and hands.
The first J12 was designed by Jacques Helleu, Chanel’s former Artistic Director, who drew inspiration from the world of yachting. As a result, many hallmarks of professional diving watches appear in the J12’s design — such as the unidirectional rotating bezel with notched edges, diving scale, and luminous hour markers and hands.The 38mm case, made from high-tech ceramic, is one of the hardest and most durable materials in watchmaking. It resists scratches, maintains its lustrous finish over time, adapts naturally to the wearer’s skin temperature, and offers exceptional lightness and comfort.
The dial features a cross motif at the center and a railway-style minute track, while the arrow-tipped seconds hand adds a dynamic accent. Between 4 and 5 o’clock, a discreet date window is seamlessly integrated into the design.
“Black embraces everything. So does white. Their beauty is absolute and perfectly in harmony.”
True to this philosophy, the J12 plays with striking contrasts: the white version pairs black hour markers and hands, while the black version features white ones — each ensuring optimal legibility and a refined, graphic presence.
Powered by an automatic movement, the J12 features a high-tech ceramic bracelet that integrates smoothly with the lugs, creating a seamless and cohesive visual flow.
Specifications — Chanel J12 High-Tech Ceramic Watch
Case: White or black high-tech ceramic, 38mm diameter, Bezel: Stainless steel, unidirectional rotating, Crystal: Sapphire, Dial: White or black lacquer finish with contrasting markers and hands, date between 4 and 5 o’clock, Movement: Automatic, Bracelet: White or black high-tech ceramic with stainless steel folding clasp, Water Resistance: 200 meters.
Powered by an automatic movement, the J12 features a high-tech ceramic bracelet that integrates smoothly with the lugs, creating a seamless and cohesive visual flow.
Specifications — Chanel J12 High-Tech Ceramic Watch
Case: White or black high-tech ceramic, 38mm diameter, Bezel: Stainless steel, unidirectional rotating, Crystal: Sapphire, Dial: White or black lacquer finish with contrasting markers and hands, date between 4 and 5 o’clock, Movement: Automatic, Bracelet: White or black high-tech ceramic with stainless steel folding clasp, Water Resistance: 200 meters.
